6 Best New Summer Perfumes to Try in 2025

From breezy coastal blends to sultry night-out elixirs, these six new perfumes capture every summer mood. Discover the fragrances defining 2025 — fresh, flirty, and effortlessly luxurious.

Aug 8, 2025

By Megan Tomos

Build your perfect fragrance rotation with this season’s freshest scents.

Summer 2025’s fragrance forecast? Fruity, flirty and skin-clinging. From breezy coastal blends to decadent night-out elixirs, these latest perfume drops bottle up the season’s best moods. Whether you lean sweet and nostalgic or crave something cool, mineral, and just a little mysterious, you’ll find your summer persona somewhere in the mix.

Here are the best new summer perfumes that hit every note — from beachy bliss to date night. Wear them solo, or layer for a signature summer scent.

Maison Francis Kurkdjian Kurky

Fruity, fizzy, and just a touch nostalgic, Kurky is a nod to childhood candy — but with the sophistication of caramelised fruit, white musk, and vanilla. It’s deliciously playful, yet refined enough for the clean-girl aesthetic.


Maison Margiela ‘Replica’ Never-Ending Summer

A citrusy ode to the Amalfi Coast, this lemon-bergamot blend is crisp, bright, and vacation-ready. With warm notes of ambrox, this zesty scent is perfect for every kind of summer mood.


Jo Malone Beach Blossom Coconut Water & Vanilla

Juicy lime meets creamy coconut and soft vanilla in this summery tropical blend that smells like sunshine on warm skin. Part of the limited Blossom Cologne collection, it’s laid-back luxury in a bottle.

Chanel Chance Eau Splendide

The newest addition to Chanel’s Chance line, Eau Splendide radiates luminous jasmine, rose, and a sparkling citrus twist. Feminine, sheer, and signature-worthy — it’s classic Chanel, reinvented for summer.

Orebella Salted Muse

Bella Hadid’s much-anticipated debut into perfumery channels sea salt, pink pepper, and ambrette into a clean, salty, skin-hugging scent. Spritz for that lingering fresh-out-of-the-ocean allure.


Kilian Angels’ Share Paradis Extrait de Parfum

A deeper, more decadent take on the cult favourite — raspberry, cognac, and a hint of spice swirl into a scent that whispers luxury but wears like a slow burn. Pure velvet after dark; think mob-wife energy with a gourmand twist.

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